Gianfranco D’Attis will become Alexander McQueen’s new Chief Executive Officer (CEO) from June 3rd. Based in London, he will report to Luca de Meo, CEO of French luxury group Kering.
The manager has more than 25 years of international experience in the luxury industry. He has a solid track record in brand development, retail and customer retention in key markets.
Most recently, he served as Chief Executive Officer for the Italian fashion house Prada. There he successfully strengthened the brand’s appeal and drove growth through a more disciplined, customer-focused approach. He previously held senior positions at LVMH and Richemont in Asia, America and Europe. He continuously achieved business expansion and operational transformations.
“I am very pleased to welcome Gianfranco to Kering. He brings a strong combination of strategic vision, operational rigor and deep experience in the luxury industry. His ability to sharpen the brand identity while driving disciplined execution will be crucial. This will enable Alexander McQueen to be refocused and the brand’s full potential realized. I am confident that he will lead the fashion house together with the teams into the next phase of development,” emphasized Luca de Meo, CEO of Kering, in a statement.
“Alexander McQueen is entering a new phase focused on strengthening its distinctive positioning. This is supported by a leaner and more disciplined model. It is based on targeted collections, a reduced retail network and a simplified organization. In this context, Gianfranco D’Attis will lead the next phase of the fashion house’s development. The focus is clearly on strengthening brand clarity, improving execution and increasing financial performance,” it said in a statement.
“Kering would like to express its sincere thanks to Gianfilippo Testa for his commitment and contributions over the last few years. As he has decided to leave the group later this year, we wish him all the best for the next chapter of his professional career,” the statement concludes.
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