The French luxury department store chain Galeries Lafayette and the French real estate company Société des Grands Magasins Group (SGM), which also operates department stores as a licensee, are ending their partnership agreement by mutual agreement. This has existed since 2021 for seven department stores that are operated by the SGM Group under the name Galeries Lafayette. These department stores are located in Angers, Dijon, Grenoble, Le Mans, Limoges, Orléans and Reims.
Shein strains business relationship
This decision is the result of strategic differences in cooperation. The collaboration will end in the coming weeks. A precise schedule is currently being agreed upon. The SGM Group will operate the department stores under a new identity, which will be announced shortly.
“Both parties continue their exchange in a constructive spirit and make every effort to ensure an orderly and respectful transition for the teams and customers,” the statement said.
What the statement fails to mention, however, is that the addition of ultra-fast fashion giant Shein to the range of the BHV Marais department store and the Galeries Lafayette stores outside Paris may have been the catalyst for the end of the partnership.
The Disneyland Paris theme park had previously ended its planned Christmas cooperation with the Paris department store BHV in response to the Shein cooperation.
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