The Dutch Denim brand Mud Jeans opened its first own store in the Amsterdam city center.
The shop is “an important milestone in the new orientation of the brand,” said Mud Jeans at the request of Fashionunited. Mud Jeans has existed for more than 12 years and celebrates this with these steps. The brand is also presenting itself in a new guise, with the focus on style, fashion and attractiveness.
Mud Jeans has settled in the gate steal in Amsterdam. The store offers the entire collection. Kund: Inside, their old jeans can also give up for recycling and get a look behind the scenes; You can experience how your pants are crushed for upcycling. In addition, various events with a focus on sustainability and fashion are organized.
This article previously appeared on Fashionunited.nl and was used with digital tools translated.
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