AND Christmas also for our animal friends. Instead of giving away the usual toys, extra doses of canned food or tailored clothes, Dolce&Gabbana offers owners of dogs of all sizes and breeds another idea. A perfume designed specifically for furry four-legged friends that brighten up our days: “Fefé”, this is the name of the fragrance, could only be promoted by a canine social media superstar, Tika the Iggy.
Tika the Iggy, a perfect beauty testimonial (canine)
This female greyhound is the protagonist of the Italian fashion house’s Christmas advert. In a very nice video of just 30 secondsTika the Iggy comes interviewed like a true diva. “How would you define yourself in a few words?” asks the off-screen voice. And the dog’s response is ready: «Chic, visionary, hungry».
After saying that she really loves the animalier style, as demonstrated by the cape she wears, Tika the Iggy has her say on the animal fragrance: “Really magnificent” she says. «Now I have a perfume that makes me feel as magnificent as I look».
But on one alleged liaison with FeféDomenico Dolce’s beloved four-legged friend who inspired the perfume, the dog replies with a curt “no comment”. It sure has, though “the musky note” was appreciated of the fragrance. With its warm notes of ylang-ylang, musk and sandalwood is a tribute to the unconditional love that Domenico Dolce feeds for his dog. For the most demanding, the purchase also includes an elegant customizable collar, transforming the gift into an exclusive experience.
Who is the greyhound trendsetter and social media star
Tika the Iggy is now a true icon of the social world and not only that. This Italian greyhound from Montreal has gained millions of followers thanks to her spectacular outfits and his irresistible charisma. With a story that began out of necessity – protection from the Canadian cold – and became a global phenomenon, Tika has transformed domestic catwalks into events followed by fashion enthusiasts and pop stars.
Her tongue-in-cheek videos and at-home shows during the pandemic have made her a muse for several international artists and a beloved face in fashion magazines. It’s no surprise that Tika is today luxury testimonial for D&G, embodying the style and charm that only true trendsetters, two or four legged, possess.
iO Donna © ALL RIGHTS RESERVED