Wilfred Genee has a good laugh in his hand. While he has yet to start his new football talk show, direct competitor VTBL has already wrecked itself completely.
In the coming TV season, two football talk shows will face each other at exactly the same broadcasting time: Monday and Friday at 8.30 pm. Wilfred Genee will present the successor to Veronica Inside at Veronica, namely Veronica Offside, and RTL 7 has revived the former Humberto Tan talk show VTBL.
ratings drama
VTBL, this time not with Humberto but alternately with Simon Zijlemans and Frank Evenblij as presenter, has especially started a week earlier than Veronica Offside. It doesn’t help: no dog is really looking at it. Even broadcasting a test image for an hour usually yields even more viewers.
After 126 thousand viewers (3 percent market share) for the first episode of last Monday, yesterday there were only 86 thousand viewers (2 percent) for the second episode of VTBL. With these kinds of scores, such a program is really just a waste of money.
‘This is a drama’
Viewing figures expert Tina Nijkamp thinks that the situation can no longer be saved. “For RTL 7, VTBL is already a big drama. Second broadcast among 100 thousand viewers. ah. Next week also competition from Veronica Offside. Don’t think this will last very long…”
Johan Derksen previously indicated that he has no confidence at all in VTBL: “Simon the presenter is there and he can make a nice video on the way and ask a football player some pointless questions, but he does not have the personality to present a talk show.”
SBS 6 is not participating
SBS 6 also scored dramatically yesterday, which is roughly in line with the rest of the summer. I Want Your Song, this time with Mart Hoogkamer as main guest, received 171 thousand viewers (5 percent). Immediately after, the second part of the Davina Michelle concert Hyper attracted only 105 thousand viewers (3 percent).
The big winners in prime time were NPO 2’s De Slimste Mens (1.3 million), NPO 2’s Nieuwsuur (701 thousand), RTL 4’s B&B Vol Liefde (644 thousand) and NPO 1’s Muziekfeest op het Plein (429 thousand).
Viewing figures
Programs that did not make the top 15 include Shownieuws (379 thousand), 112 Today (376 thousand), Silent Witness (358 thousand), Hart van Nederland (345 thousand) and Secret Duets (293 thousand).
The viewing figures of Friday, August 12, 2022 (SKO):
Top 15 | Market shares (18-24h, 6+) |
|---|---|
| 01. News 20:00 (NPO1) 1.627,000 | 01. NPO1/22.1% |
| 02. The Smartest Human (NPO2) 1,251,000 | 02. RTL4 / 17.5% |
| 03. Half past seven news (RTL4) 878.000 | 03. NPO2 / 14.2% |
| 04. News 18:00 (NPO1) 820.000 | 04. SBS6 / 5.6% |
| 05. EenVandaag (NPO1) 731,000 | 05. RTL5 / 4.9% |
| 06. News Hour (NPO2) 701,000 | 06. NPO3 / 4.6% |
| 07. Op1 (NPO1) 691,000 | 07. RTL8 / 4.6% |
| 08. I Know All About It (RTL4) 677,000 | 08. Vero / 3.1% |
| 09. RTL Boulevard (RTL4) 671.000 | 09. RTL7 / 2.3% |
| 10. B&B Full of Love (RTL4) 644.000 | 10.NET5/1.8% |
| 11. Edition NL (RTL4) 523,000 | 11. N.geog / 1.3% |
| 12. Eredivisie on Friday (NPO1) 522.000 | 12. BBC / 1.2% |
| 13. How is it going at your home (NPO1) 442.000 | 13. TLC / 1.1% |
| 14. Music party on the square (NPO1) 429.000 | 14. Discov / 1.0% |
| 15. Six hours of news (RTL4) 409.000 | 15. Paramount / 1.0% |
Market shares per channel group (18-24h, 6+) | More viewing figures at: |
| 01. Public Broadcasting 40.9% |  |
| 02. RTL Netherlands 30.5% | |
| 03. Talpa TV 10.7% |