LinkedIn is a formidable platform to improve its visibility and find new customers or collaborators. To obtain these types of results, it is necessary to write impactful and engaging publications, which is not always easy. To find inspiration easily, there are Taplio Stats. This tool provides ideas for posts to write based on posts with a high engagement rate. At the same time, it offers a multitude of metrics to monitor its growth on the social network.
A tool powered by AI
Taplio Stats is a completely free Chrome extension. Once installed, just go to LinkedIn to start using it. At the top right, a blue and purple circle appears, representing Taplio Stats. A window then opens on the same interface.
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For artificial intelligence (AI) to offer relevant content, a few questions must be answered. Among them, his favorite subjects (marketing, start-up, e-commerce, etc.), his position, the themes covered in his publications. You must also provide your email address.
An artificial intelligence offers content from which to draw inspiration. Illustration: Taplio Stats.
It is possible to see the most effective posts of any LinkedIn user. Illustration: Taplio Stats.
Once these elements have been entered, the tool reveals the number of new followers and the engagement rate of its LinkedIn publications over the last seven, thirty or ninety days. However, it is possible to select the date of your choice.
For more readability, the statistics are represented in the form of graphs. By clicking on the arrow next to “All” and “Engagement”, it is possible to see only the metrics concerning likes, shares, comments or the number of views.
This filter functionality is essential to know its strengths and weaknesses, and thus decide on the actions to be implemented. Note that in “High engagement posts”, Taplio Stats highlights the post that performed best in terms of engagement. To see the most effective posts of other professionals, just go to their profile.
In the event of an inspiration breakdown, it may be wise to turn to the recommendations made by the tool in “Get Inspired”. Similar to a carousel, simply scroll through posts to discover relevant content that may be worth building on.