Own radio show, award nomination Martín Fierro and even a foray into fiction. Yanina Torres It has become a media phenomenon that does not stop growing. With an unbridled style and even almost kamikaze, the panelist not only stands out in her field but also her figure generates more and more repercussion. Because of what she says, because of her media confrontations and because every time there is a scandal about her, her words have a strong impact, making her a trend on networks.
Even scandals that do not have her as a protagonist, such as that of the young woman who stole her friends’ credit cards and who turned out to be close to her children’s relationship circle, place her in the spotlight. Latorre plays her villain role to perfection. Unlike several of his television colleagues, he does not lose his temper on the air and is capable of arguing with anyone or launching strong accusations without breaking a sweat. found a style that distinguishes it above its peers and makes its phenomenon grow more every day. Being the television villain pays her off.
In front. This way of unfolding has earned Latorre many accusations of being cruel and not sticking to certain unwritten codes of the local entertainment about what can be done and said and what not. “Being spicy and brave does not mean being bad. We live in a very hypocritical society in which when a person goes to the front with the truth, as I go, to the bone, they call them bad. But evil is something else, ”Latorre herself explains to NEWS, dismissing these accusations and making a difference with her colleagues. Precisely that way of working and behaving is what distinguishes it above the rest. “What happens is that I dare to say and tell things that very few do because generally in the world of entertainment, which is where I work, the journalist is a ‘sock sucker’, so those who are his friends don’t they speak. If I have to do it, I do it, as long as it’s with the truth.”
This vehement style, controversial and not very conciliatory means that week after week Yanina finds herself involved in some conflict. From fighting with her panel partner on LAM, Ana Rosenfeld, to attacking a TV heavyweight like Jorge Rial, whom few are encouraged. “I’m not afraid to say anything about anyone. As long as it is true or it is my opinion of what I think”, explains the panelist.
But in the game of media exposure, confronting others is a double-edged sword, since the counterattack can be even worse. Latorre knows about this because when she experienced her husband’s infidelity, her attacks were immediate. “They are always waiting for me to attack me, but there is nothing of mine, it will be that I do things well. The only change I had was the marital crisis that it was a cag… Diego’s, not mine,” explains Latorre, and he quickly recognizes that thanks to that he can maintain his style of work: “If I had many dead people in the closet, as happens to many journalists, they would be taking me out folders, but nothing ever happened to me”.
Positioning. Although she detaches herself from the role of bad on TV, the truth is that Yanina today occupies the place of villain. When she speaks, in the LAM panel everyone knows that their statements can trigger an argument. But at the same time, every time he speaks, his sayings also find an echo where television seems not to reach. A part of the young public, whose consumption is increasingly far from traditional media and is framed more in the new technologies, has Yanina as a reference. From fan clubs on Instagram to memes on Tik Tok, young audiences recognize and follow her. “From the quarantine, with all the content I made on Instagram, the live ones I made with Lizardo (Ponce) that we had between 80,000 and 100,000 people watching us live, which was a world record, a boom was made and I met a lot of young people. What is happening to me is very good”, she is sincere.
With more than a million and a half followers on their social networks, Martin Fierro nominee Consolidated as one of the most sought-after panelists on local TV, with her own radio program starting in May on Radio Miter and until her first steps in fiction starting in July, Yanina Latorre savors success. “I feel that I have arrived, that I earned the place a long time ago through hard work,” she says. And although she denies being bad, she rejoices in her role as a media villain: “There are celebrities who suffer when they are harassed or attacked online. It amuses me again”.
