Strong headliners, a program that really advances specialist retailers, and cutting-edge debates – that is INNATEX from July 18th to 20th, 2026. Around 200 green fashion brands will meet industry players and new formats at the Hofheim Rhein-Main exhibition center in Wallau near Frankfurt am Main.

For the first time at INNATEX: Ecoalf. The Spanish brand is one of the best-known addresses in the sustainable fashion segment internationally and complements a field of exhibitors that is already known for its quality: Vaude (active & outdoor), Mazine (streetwear), Jan’n June (modern DOB), Knowledge Cotton Apparel (casual DOB & HAKA), Thinking Mu (urban DOB & HAKA), Kuyichi (denim), Bask in the Sun (Mediterranean HAKA), Inaska (swimwear) and Espadrij l’originale (sandals for women and men).

Coaching-inspired master classes take specialist retailers by the hand

The children’s area consists, among others, of Sense Organics and Toby Tiger, Enfant Terrible and Pickapooh. The new additions also include Saola with sneakers made of super-light materials and 360° canvas bags with weekenders, hip bags, laptop sleeves, etc.

The Retail Summer Camp is also celebrating its premiere, which will take place at INNATEX on Saturday, July 18th in cooperation with the CDH Mitte (Business Association for Retail Brokerage and Sales) and the Hessen Trade Association. The new format is aimed at specialist retailers across all sectors. In free, coaching-inspired master classes, participants work on specific cases and receive impulses that respond to their individual needs.

Marketing terms such as “sustainable” and “climate neutral” must be questioned

The supporting program once again brings industry-relevant topics to the fore. This includes the expert talk in cooperation with TextilWirtschaft: Strategy and communication consultant Ronja Hüttinger (BAM! Bock auf Morgen) explains what the new EU directive on the Empowering Consumers Directive means for communication. With moderator Kirsten Reinhold (TextilWirtschaft) she discusses how brands and retailers continue to communicate securely and why EmpCo can be an opportunity.

After a successful start in January, the Evolution Stage is once again a visually designed presentation opportunity for selected brands. The area is seen as a concept store presentation and builds a bridge between sales and storytelling. The format was conceived and curated by designer and halt.clothing founder Jonathan Radetz.

Tickets for specialist audiences on: innatex.de/visit-us

INNATEX | International trade fair for sustainable textiles:

INNATEX is the world’s only international trade fair for sustainable textiles, which, in addition to the classic clothing sector, also offers a sales and communication platform for numerous other textile product groups such as accessories, shoes, home textiles, fabrics and toys. The trade visitor fair has been taking place twice a year since 1997, in winter and summer in Hofheim-Wallau near Frankfurt am Main. The showroom in Bern (Switzerland) has supplemented the portfolio of the trade fair organizer MUVEO GmbH since 2014. The INNATEX podcast consists of a recording of the talk program and provides insights from the fashion business.

Credits: INNATEX

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