Ssixty years of stages, twelve Sanremo Festivals, collaborations with Fedez and Achille Lauro when no one expected it. Yet behind all this, there has never been a big record companya powerful producer, a structure that acted as a shield. There was only heri his money and the belief that it was worth the gamble on itself, every time, all over again. A choice that filled the career and emptied the accounts, and that Orietta Berti claims without a shadow of regretwhen he says that his children will have little to inherit and that he doesn’t seem to lose sleep over this.
Orietta Berti: little to inherit, but much to admire
That of the singer, guest of Caterina Balivo at The good timeHowever, it is not a bitter confession, far from it. It is only the logical and straightforward conclusion of a coherent life philosophythat of those who have always reinvested their earnings in their work, in themselves, in their art. «Luckily they were born with their heads on their necks and their feet on the ground», he added speaking of his sons Omar and Otis. And then closing the speech, with that ironic streak that never abandons him, tearing out a smile as always: «However they will have my nightgowns, my dresses».
A career built in total autonomy
Orietta Berti is not one of those artists supported by powerful managers and record companies. She explained on TV «I have nothing behind me I produce my videos and records myself, I invest alone.” A choice which, in the world of Italian entertainment, is not at all obvious, given that it means taking on every risk, economic, artistic and market firsthand. It means believing in yourself and betting your money on it, an approach that has lasted for over forty years for Orietta Berti.
Since the 1980s it has been producing itself, without record companies or major labels. Orietta Berti tells Caterina Balivo about a career built brick by brick. (Getty Images)
No record company behind him, but a great love
But if no record company is behind Orietta Berti, in her place there is private history that supports her public path. And that story has a name and a surname: Osvaldo Paterlinithe husband she has been married to since 1967. A solid, discreet couple, far from the spotlight even though she has always been surrounded by it. Together they built a family, raised Omar and Otis, and have gone through decades of changes in the music world without ever losing track.
Sixty years of songs that have entered the collective memory
Retrace the career of Orietta Berti it means going through the history of Italian popular music. Songs like I will give you more, TipitipitìIor, you and the roses And As long as the boat goes they have become classics in the fullest sense of the term: melodies that generations pass from hand to hand, almost without realizing it. He competed twelve times at the Sanremo Festivala number that alone tells how much it has been, and continues to be, a central presence in the country’s musical panorama.
Have a vision of today and the future
In more recent years, however, Orietta Berti has done something very strong: she reinvented herself. Collaborations with artists of completely different generations have opened up new audiences for her. Thousand, the summer single created together with Fedez and Achille Laurohas become one of the most listened to songs of summer 2021. The Italian disco with Fabio Rovazziand the duet Everything changes with his friend and colleague Cristiano Malgiogliohave confirmed that his ability to surprise is far from exhausted. And the numbers confirm it: almost five hundred thousand monthly listeners on Spotify and over two hundred and forty thousand followers on Instagram.
The legacy that cannot be counted
In front of all this life, in the end, perhaps, the greatest legacy that Orietta Berti will leave to her children will not be that of material goods. It will be that of having had a determined mother, capable of establishing herself in a market, the music one, which is truly complicated, especially today. The greatest legacy will be that of having had a fulfilled and satisfied mother who took care of them without forgetting herself and demonstrating, every day and without having to say it, that you can build something of your own in life, as long as you believe in it completely.