Paula, how did you start with your current activity?
My feeling for the countryside was born since I was little when I visited my grandparents, along with my parents, who instilled in me a passion for work, sacrifice and love for animals. In addition, I accompanied my father to carry out his different tasks during the planting or harvest season, because I always loved to see and experience what it was like to bring home our daily bread like he did.
My grandfather raised chickens, he had cows that we milked by hand, also sheep and horses. I helped them feed them, gather firewood and although my clothes were always dirty, I had a happy childhood with a very important formation of values.
And then…?
When I was 18 I went to work in a field in Germany.
During the pandemic I showed my daily life in a genuine way. People loved to learn about the technology and machinery they had there, and they were also interested in seeing a woman with different responsibilities in the dairy and agriculture.
Without realizing it, I had many followers waiting for my content about country life in other countries. My trips to other fields continued and so did my loyal followers.
What do you offer through the networks?
Information about things in the countryside. Tools, solutions and advice for the different adversities that we can encounter in this sector. I also advertise brands/companies in a dynamic and authentic way.
What are your plans for this year?
I project myself in the medium term, trying to instill values and traditions that have been lost over time and modernization.
Explaining field situations and the life that was lived in the past, where not much was needed to live a quiet and happy life.
What do you consider to be differential when communicating?
My content is very natural and personal. I show my life and work without editing or scripts, and my audience loves that. Since it is real.
Would you do anything differently?
I would combat the fear of the beginning, the shame of what people will say… and I would show much more of the work I did in the agricultural and livestock sector so that no one would doubt the ability of a woman. In addition to the different tools and technologies that exist in other countries, since I traveled to several places working, such as Germany, Denmark, Dubai and Switzerland.
Finally: are you with a project?
I am working hard to finish a dressage center in a town near San Antonio De Areco, where we currently have horses in the process of training so that they can play Polo. I also want to start building my house on that land and also start up the truck that I bought when I finished my trips abroad, a pure Mercedes Benz 1518, for animals.
Paula Lorber
Email: [email protected]
Cell: +5492364260261.
Instagram: @paula_lorber
TikTok: PaulaLorber
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