The Belgian roomijsmerk IJsboerke has a new productielijn in use in Tielen, Kasterlee. This is reported to the user in a personal report. Door a new lijn for ijspralines zouden he twintig jobs bijkomen.
IJsboerke kent a vrij long and moved divorceis. Vijftien jaar geleden must the bedrijf bescherming aanvragen tegen zijn schuleisers. Later IJsboerke will be overgenomen door concurrent Glacio. In 2017, Sweet Products (Baronie Group) is cooking everything op. The group is owned by the Nederlandse Belg Fons Walder.
“Deze investing, of a million euros, is for the world in technology,” says Hendrik Colpaert, director of the Belgian Icecream Group (IJsboerke). “We never invest in machines here, but rather in cafeterias.” Concreetly produced from the lijn a quick pralines – on the sea a banana-shaped mini-ijsje that were world wide sold.
Consumers in the neighborhoods like Colpaert steeds away from smaller “enjoyable moments” every day. “Snacking is the army in one of the fastest large segments within the market,” Aldus Colpaert.
