The company will accompany the national team on the Olympic and Paralympic journey in a relationship born thanks to shared values and objectives
One hundred thousand members and a new Main Sponsor: the Italian National Sports Climbing team has signed a four-year agreement with Allianz Italia, which officially becomes part of the federal family. “Thanks to this agreement – we read in the press release – the two entities will work together along the entire path towards the Olympic and Paralympic events, to support the preparation and participation of athletes in the main international events, including World Cups, European Championships and World Championships”.
common values and objectives
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This partnership will guarantee the presence of the brand on the national team’s technical material and uniforms, as well as during major events organized by the Federation (FASI). Allianz has recognized in this sport values common to its mission such as commitment, determination, safety and trust, which translate into the desire to support growth paths based on respect for the rules and healthy competitive spirit. “We are proud to welcome Allianz to our side,” he said Davide BattistellaFASI President, “This agreement represents a signal of the credibility that our movement has been able to build over the years”. A collaboration that is part of a broader strategic framework carried out by the Federation: the intention is to build a solid and competitive ecosystem, capable of supporting elite athletes and the entire movement, including Paralympic activity. “Sport climbing is a discipline that teaches you to overcome your limits, to face difficulties with determination and to build success through commitment, responsibility and trust, values that fully reflect the vision of Allianz,” he concluded Maurizio DevescoviGeneral Manager of Allianz SpA
climbing
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Sport climbing became part of the Olympic program starting from the Tokyo 2020 Olympic Games, confirmed at the Paris 2024 Olympic Games and now projected towards the Los Angeles 2028 Olympic Games, it has recorded exponential growth, going from a niche discipline to a widespread sporting and cultural phenomenon in just a few years. Today it is recognized as a competitive sport and as a form of urban fitness, also because it is an accessible and practicable discipline for all ages.