Jaajo Linnonmaa is asked in the Sijoituskästi podcast how much he has earned from hosting TV shows.
Jaajo Linnonmaa is a serial entrepreneur and podcast host. Levi Vepsä
Businessman and presenter Jaajo Linnonmaa TV revenues become a topic of conversation Investment handon the podcast.
Co-host of the podcast Kevin van Dessel tells Linnonmaa that he has calculated how much the presenter has earned approximately Deal– program in five production seasons. Van Dessel estimates that Linnonmaa would have earned 375,000 to 730,000 euros from the Diili program in five production seasons.
Linnonmaa looks up and thinks for a moment. After a short silence, Linnonmaa nods and gives her answer.
– Yeah, maybe probably. If we’re talking about invoicing, it’s time for the upper end, Linnonmaa answers.
– Head up, okay. Over or under? van Dessel wonders.
– Something in between. But yes, I must say that now that we’re talking so honestly, the most money I’ve gotten is Do you still want to be a millionaire? – about hosting the program. It has been the biggest challenge of my career, Linnonmaa reveals,
Linnonmaa hosted the quiz program in 2016–2020.
Linnonmaa’s revelation gets a second host of the podcast Teemu Liilan to make their own assessment of how much the presenter earned Do you want to be a millionaire? from the program.
– So it’s something like a million at least? Liila evaluates.
Linnonmaa is silent for a moment before answering Liila’s assessment.
– How many episodes have I done? I won’t say more about it, but let’s say it’s easy to calculate from it, Linnonmaa says and soon asks the presenters to change the topic.
Do you want to be a millionaire? -program was typically made around 10–16 episodes per production season. So far, no one has won Finland’s Do you want to be a millionaire? million euros from the program.
Jaajo Linnonmaa says he received the most earnings Do you want to be a millionaire? – about hosting the program. Saku Tiainen / Four
Later in the episode, the presenters ask Linnonmaa how rich he is.
– If you ask me if you want to be a millionaire, then maybe I already am. But I don’t have any money in my account except maybe six thousand euros, Linnonmaa says.
Finally, Van Dessel asks how much the value of Linnonmaa’s business and housing portfolio would be approximately.
– I don’t know, about three or four million euros, Linnonmaa estimates.
– A multi-millionaire, Liila says.
– I don’t know. It is said that at least one, Linnonmaa decides.
A multi-millionaire is usually a person whose wealth is several million euros.
Earlier in 2025, Linnonmaa estimated Time-outpodcast that he earned around 2 million euros during his radio and TV careers.
In 2019, Linnonmaa earned a total of 149,186 euros, of which 115,152 euros were earned income and 34,034 euros capital income. In 2024, Linnonmaa’s income tax totaled 136,973 euros, of which 92,408 euros were earned income and 44,565 euros were capital income.
You can listen to the investment text On Youtube and on Spotify.

