Spanish multinational Neinver closed 2025 with brand sales of €1.72 billion across the 20 retail properties it manages in Europe. This corresponds to a like-for-like increase of five percent compared to 2024. This continues the series of consecutive years of growth. The portfolio consists of 16 outlet centers and four specialist stores and leisure parks. It highlights the importance of the outlet format as an important strategic channel for brands.
All centers recorded sales growth. There were particularly high increases at The Style Outlets in Amsterdam with an increase of 18 percent, Factory Annopol in Poland with an increase of ten percent and Parque Alegra in Spain with an increase of eight percent. In terms of markets, the Netherlands recorded the highest growth with an increase of 18 percent, followed by Spain with an increase of six percent and Poland with an increase of four percent.
Neinver also welcomed over 70 million visitors to its centers in 2025. The occupancy rate remained at the high level of previous years at 97 percent. Key retail metrics such as average receipt and conversion rate improved by three percent year-over-year.
Daniel Losantos, Chief Executive Officer (CEO) of Neinver, commented: “The positive results demonstrate the continued success of our approach. This consists of a long-term commitment to active asset management and the creation of value for brands, consumers and investment partners.” He added: “Three decades ago we opened Las Rozas The Style Outlets. It was the first outlet center in Spain and one of the first in Europe. Since then, we have continually evolved our value proposition to meet the needs of our brand partners and customers. For brands, this means efficiency, agility and growth. For consumers, it is about providing value, convenience and exceptional experiences. Looking to the future, we will continue to focus on quality. We will improve our centers and them more attractive, more experience-oriented and more sustainable.”
2025 was the strongest rental year to date for Neinver. This commercial momentum supported the high occupancy rate and the continued focus on optimizing tenant mix and space configurations. Neinver has strengthened its partnerships with brands such as Nike, Guess, Levi’s, Asics, Bestseller Group, Puma, Skechers, PVH Group, Adidas, Hugo Boss, Pandora, Rituals, New Balance, Groupe SEB and Maus Frères.
The company has also expanded and improved its dining offering. New brands such as Paul, Lindt’s Choco Bar, Costa Coffee, Alice Pizza, Roadhouse, Billy Tacos, Poke House, Pariani, Jeff de Bruges, Kusmi Tea and Chalito were added.
Investment program and pipeline: focus on quality
Neinver further enhanced its portfolio in 2025 through significant renovation projects. This included a comprehensive modernization of the interior and exterior areas of Las Rozas The Style Outlets in Madrid. A new food court and landscaping improvements were also created at Castel Guelfo The Style Outlets in Bologna. These initiatives underscore the company’s ongoing commitment to creating high-quality environments for brands and visitors.
Moving forward in Spain, a renovation of San Sebastián de los Reyes The Style Outlets in Madrid is planned for 2026. An expansion is in the planning phase for Viladecan’s The Style Outlets in Barcelona. In Italy, Vicolungo The Style Outlets in Novara will continue to expand its recently created dining area.
In the area of project development, Neinver Alpes is driving forward The Style Outlets. This is its second project in France, which will offer 20,400 square meters of retail space and is expected to open at the end of 2027. The center is strategically located just 25 minutes from Geneva. It is located directly on the A40 motorway, an important link between Paris, Geneva and the Mont Blanc region. The TGV train station is just five minutes away by car. The design concept has been fundamentally revised, with a focus on green spaces, sustainable energy and mobility.
Sustainability at the center
Sustainability remains a central pillar of Neinver’s strategy. Neptune, the joint venture between Neinver and TIAA, the parent company of Nuveen Real Estate, received a five-star rating from GRESB for the sixth consecutive year. In 2025 a score of 93 out of 100 was achieved.
About Nover
Neinver is a leading Spanish multinational company. It specializes in the development, investment and management of real estate across Europe. The company is the leading operator of outlet centers in Spain and Poland and manages two own brands: The Style Outlets and Factory.
Founded in 1969, Neinver currently manages 17 outlet centers, four retail parks and a portfolio of more than 800 brands in six European countries: France, Germany, Italy, Poland, Spain and the Netherlands.
With a strong commitment to sustainability, the corporate strategy ‘Building Tomorrow’ sets goals. These aim to have a positive impact on society and the environment, strengthen the company’s resilience and promote employee engagement.
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