Recommendations of the Editorial team
Spotify-Wrapped 2025 – the veteran among the music reviews of the streaming services is probably just around the corner. In the meantime, Spotify is giving its users tips on how best to prepare. Because as we all know, anticipation is the most beautiful joy.
It’s almost time – here’s how to prepare
The last month of the year has already begun, but the personalized annual review in a colorful, story-like design for Spotify customers is still missing. Now, however, there is hope: the Swedish company based in Luxembourg has made it clear that the day is not too far away. In a post on social media on December 1st, the streaming provider announced that the feature would be available “shortly” on the app’s homepage.
On the website, the company told its users: “Get the updated app to best experience 2025 Wrapped.” She added a QR code that can be used to complete this step directly.
View the announcement here:
This is Spotify Wrapped
Since 2015, the feature has offered users an exciting opportunity to relive their year musically and share various statistics – which are further developed every year – on social media. In ten years, the review, which provides a summary of favorite tracks, artists and genres as well as playlists of the 100 most listened to songs of 2025, has become a cultural phenomenon.
The creators of the custom music digest explained that Wrapped offers users the chance to “indulge in their passion by showing them how their music tastes have evolved over the year and sharing special messages from their favorite artists and podcasters.”
Data collection – this is what we know about it
Data for Spotify Wrapped is collected from January 1 through the fall of that year to create the review. However, when the company stops analyzing its customers’ listening habits remains a trade secret. Molly Holder, Spotify’s senior director of product personalization, told Mashable in 2024 that this was just “a few weeks before the release of the Wrapped product.”
In recent years, the feature has been released the week after Thanksgiving – which took place last Thursday, November 27th.
Fans hope for improvement after disappointment in 2024
Spotify subscribers are looking forward to the 2025 event with an extra dose of thrill. Because in 2024, many music fans’ joy quickly turned into discontent. According to statements on social media, the design was careless and generic and the analyzes were sometimes even incorrect. Top artists were featured in reviews that users had never heard before, and the listening time didn’t match reality either.
Spotify Wrapped lovers hope that their criticism will be heard and implemented. In the announcement post, some users reminded Spotify of the misery from last year and asked the provider to improve.
