Catherine Keyl seriously wonders whether Yvonne Coldeweijer will still feel free to gush about Linda or Johnny de Mol when she makes a program for John de Mol. “Freedom?”
After New Year’s Eve the time has come: Yvonne Coldeweijer will return to the show media with her own program on Net5. While she previously ran her juice channel completely independently, she is currently under contract with John de Mol. How free does she feel to gush about his family or the stars of his TV channel SBS 6?
Pain in the ass
Yvonne claims that she carte blanche has, but if she has a lucrative Talpa contract that she would like to keep, then she obviously does not want John to see her as a pain in the ass.
So there is a chance that we will see a somewhat muzzled Yvonne. And there are already plenty of show categories that spare their own stars, with RTL Boulevard and Shownieuws. “I think there is quite a lot of juice on TV, so the question is whether we are really waiting for her show,” says Catherine Keyl in the New Revu.
Classic rules
At Talpa, Yvonne will have to work much more journalistically, Catherine thinks. “Celebrities must always be able to tolerate everything, but of course there is a limit to that. From the traditional media, it is a code that you check everything and listen to both sides.”
She continues: “Ms. Coldeweijer has had little to do with this so far through the free channels she used. So I am very curious about what exactly she will do at Net5. She will have to adhere to the classic rules there.”
Complete freedom
Catherine thinks a muzzled Yvonne won’t work. “The question is whether she will be given complete freedom to say everything she wants, including about people like Linda or Johnny de Mol. If it becomes an average entertainment column, I do not see the added value, but I expect it to become more spicy and exciting.”
She concludes: “I think she is a striking appearance. I am not a fan, but there is an audience for her, it is certain. People love her gossip. Sometimes she has exposed abuses, such as with Ali B, and that was right. I never enjoy other people’s misery. I always hate it when people have problems.”