The French brand Maison Kitsuné is opening a new chapter with the appointment of Abigail Smith as creative director. It is appointed at a time when the brand is preparing for the presentation of its collection for spring/summer 2026.
In a message, the founders of Gildas Loaëc and Masaya Kuroki were very satisfied: “We are very happy to welcome Abigail Smith as a new creative director. In her role, she will redefine Maison Kitsuné’s silhouette. With her talent and expertise, she will design a new, modern pariser coat of armor and thus design the next chapter for our house Beat. “
Abigail Smith brings 25 years of experience for brands such as Calvin Klein, Celine, Chloé, Burberry and Stella McCartney. “I have always admired Maison Kitsuné for the ability to combine fashion, music and culture into a unique attitude to life,” she said. “My vision is to create a contemporary and functional wardrobe that reflects the Paris Elegance and at the same time recognizes the Paris Tokyo identity of the brand.”
The designer from the English city of Sheffield was influenced by the local rave culture. This career is reminiscent of the origins of the Maison Kitsuné brand as a music label. Abigail Smith celebrates her debut with the collection for the spring/summer 2026 season, which will be available in stores at the beginning of next year.
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