ROma, 10 sets. (askanews) – Giocconnoi is the new communication campaign that AICS – Italian Sport Culture Associationproposes. For accessible and inclusive adhesion, thanks to a platform on the web readable and audible by all, to make the inclusive message of basic sport clear.
Bruno Molea, President AICS, explains: “We particularly turn to that part of our associates who belong to the so -called Paralympic world and we have decided to make a campaign of adhesions that went in that direction, to raise awareness of the attention of public opinion towards what must not be a problem, but which is a piece of society that belongs to us, and that also belongs to us as an association. From there the step was short, All the communication tools that we have? ‘
In the era of isolation, basic sport is even more confident of welcome, inclusion, cohesion.
The senator Giusy Versace underlines: “Sport very often anticipates the times, improves culture and approach also towards a person who lives with a disability. I say it even before parliamentary I say it as a Paralympic athlete. I tried it on my skin, how much sport educates society and can be an important educational tool for the new generations”.
In AICS there are about 9,500 associations; Among these, over 500 guarantee Paralympic sports activities, But many more are those that offer welcome and a safe place to the many young and old with cognitive and social problems.
Versace adds: “AICS promotes inclusion starting from the site, breaking down the barriers related to communication, linked to architectural barriers, also in the construction of events and next appointments, there will be the opportunity to truly see an integrated sport by promoting social inclusion, also of people who live with a disability, thanks to sport”.
AICS’s proposal is addressed in particular for the categories of the most fragile: minors, over 60, people at risk of social marginalization.
And Molea explains: “The problem of structures, of usability, is a real problem. We have a lot of old structures that need to be adequate, in the south even we do not even have the structures, in many cases. It is necessary, and that AICS does it daily, sensitizing public administrations meanwhile for the demolition of the barriers, because then inclusion also means putting in condition who must be included that they are the tools normally “.
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