The Swiss instrument manufacturer is to grow exponentially. Kambundji Ditaji Kambundji, a fast-paced runner, leaped from Puma to a new team with a big account.
Ditaji Kambundji leaped hard money from Puma to use Oni’s running shoes. Jenni Gästgivar
The most valuable personal cooperation agreement in Swiss athletics.
Millionile.
Surprising transfer.
Among other things, the Swiss Media in Swiss Media has described the five-time value race medalist in the Swiss Media Ditaji Kambundjin23, leaping from Puma’s equipment partners is the Holding AG athlete.
– I love to represent the Swiss brand. The change was great, but I’m very pleased with it, Kambundji says.
He signed a four -year cooperation agreement, which was worth about EUR 1 million in the Swiss media.
Kambundji does not admit or deny the amount of the amount.
– Probably the main partnerships of all athletes are valuable, he comments in the middle of the mouth.
Kambundji is a double European Championship medalist for a 100-meter barn and a 60-meter fencing World Championship silver from last winter, but the more massive agreement is about Holding AG. The explosive footwear manufacturer has made money smell in recent years.
The harsh readings
The new running shoes are quite light. Aop
On Holding AG is a footwear brand founded in Zurich, which has grown tremendously in recent years.
Between 2019 and 2024, the company’s net sales expanded from EUR 287 million to approximately EUR 2.44 billion.
– Oni’s slippers hit the slippers when they are so light. The brand is number one in Oläjalkin, for example, in Germany, says Iltalehti’s athletics expert in Berlin Arto Bryggare.
“There is very modern thinking in the background: slippers are made of recyclable material, good design, successful marketing and production costs are super -cheap,” Bryggare explains.
It is the net profit of Holding AG in 2024 was EUR 258 million.
Finns involved
On Holding AG is a Swiss brand. Aop
The Swiss company has set up their own practice stables for endurance runners around the world. Koplet’s plot is familiar to road cycling as athletes are offered coaching, body care, accommodation and training conditions.
“The company’s profile is anything but top-level sports, but when you want to make a global brand, top-level sports are the cheapest way to do it,” Bryggare analyzes.
Of the Finns, the runner couple has jumped into the sled of Oni Nathalie Blomqvist and Mustafe Muuse.
However, Muuse is not a member of the team, but cooperates with Oni.
“The most important thing is that the coach is close and involved in training,” says Muuse, running at Puma’s spikes.
Although Oni’s pace is fierce, so far the Swiss brand is a small factor in the market. Globally, the company’s running shoe sales in 2024 were two percent.
For example, Nike’s net sales last year were EUR 43.3 and Adidas was EUR 21.6 billion.