The program led by sports stars was only made for a moment.
In MTV’s football broadcasts, Petri Pasanen, a great star, does not feel like now? suddenly the program ended. Jussi Saarinen
A sports program launched by MTV in January How does it feel now? has ended with little votes.
Minna Kauppi, Petri Pasanen and Siim vest Six episodes were made by the star.
MTV Sports Program Manager Markus Autero says to IL that the program has not ended, even though it is not planned to continue.
– In fact, it was not stopped in the sense that it was like this one off project, which was systematically in six episodes. We had no actual plan for it any more, Autero explains.
During the announcement phase, MTV did not say that the program was visible on the screens for just over a month.
Experiment
How does it feel now? The concept of the program was described in the release as follows: “The presenter trio, consisting of former top athletes, captivates topical topics and phenomena, and sheds light on the world of top-level sports.”
In episodes of less than three quarters, many top names in Finnish sports were seen From Kalle Rovanperä Alexander Barkov. According to Finnpanel How does it feel now? There was no MTV among the 20 most watched programs in January or February.
According to Autero, it was decided to try a new concept when a suitable interval for one appeared on the program map.
However, Maikkari focuses on elsewhere.
“As for sports, we focus our energy specifically on making live broadcasts,” Autero recalls.