The debut in the Italian pilot circus has aroused great curiosity. Hence the idea of ​​telling the world of Kimi and how the German team has focused on the eighteen year old to replace Hamilton

Federico Mariani

May 6 – 20:44 – MILAN

Andrea Kimi Antonelli was undoubtedly one of the most anticipated pilots on the eve of the F1 2025 world championship. Moreover, Mercedes had displaced everyone at the end of last season when he indicated the eighteen year old Italian as a substitute for Lewis Hamilton. An absolute debutant instead of a seven -time world champion. This unexpected choice was told through “The Seat”, or in Italian “The seat”. It is a short documentary born from the collaboration between WhatsApp and Netflix, available from May 5 on Streaming platform.

Background

Directed by Kyle Thrash, the 45 -minute report lasting several themes. Through the WhatsApp conversations, it is explained how and why Team Principal Toto Wolff and other components of Mercedes have focused on Antonelli, thus revealing various background. At the same time “The Seat” allows you to get to know Andrea better. There is room for the physical and mental preparation of the eighteen year old, struggling with the difficult approach to F1. And then space to the world of Kimi, starting with the family that has always supported him during his career. Antonelli himself explains: “Being an F1 pilot with the Mercedes-AMG Petronas F1 team is a dream that comes true. During the whole process, Toto, the team and I have been constantly communicating on WhatsApp and ‘The Seat’ shows this process from start to finish. I can’t wait for the world to join us on this trip by looking at the documentary in streaming on Netflix”.

Turning

Wolff also focused on the reportage, analyzing the importance of conversations via Whatsapp: “Choosing Kimi as our pilot holder for 2025 was an important decision and ‘The Seat’ shows it. Whatsapp played a fundamental role. It was the engine that made everything proceed without hitches and privately. We are excited to explain to F1 enthusiasts as we have come to this choice”. And, speaking of WhatsApp, the global marketing manager Vivian Odior expressed his satisfaction about the documentary: “We are excited to further bring users closer to the internal mechanisms of F1. This story and Whatsapp messages contained in them really reveal the path taken by Mercedes to face this crucial moment of its history”.



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