The new Brooks Ghost 17 model, available from May 15 in preview and from June in stores, represents the union between the Gazzetta race and the American company. It will be possible to try it in five city stage cities
Brooks, a leader brand in the world of running and a reference point for fans of a global level, will be Official Running Shoes of the Giro d’Italia 2025, scheduled from 9 May to 1 June. The collaboration between the American brand and the pink race focuses on the sharing of values: movement, physical and mental well -being, authentic passion for sport. The Giro d’Italia, Gazzetta race, with its narrative and popular force, represents an extraordinary stage to spread these principles and involve an active and transversal community.
Brooks Ghost 17, a partnership symbol
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At the center of this synergy is the new Ghost 17, the official shoe of the Giro d’Italia 2025. This model, icon of comfort and innovation Brooks, embodies the message of the collaboration: “Feel the Energy”. The Ghost is the best -selling running shoe in the world for Brooks, as well as the most purchased in Italy: with a versatile and reactive fit, the latest arrival of the Ghost family is designed to accompany every step with protection, energy and fluidity. For the occasion, it will be available with specialized special edition strings with the Giro logo.
cities where to try the Brooks Ghost 17
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From 9 May, Brooks will be the protagonist in five strategic stages of the Giro, Lecce, Naples, Pisa, Rovigo and Rome: each appointment will be an opportunity for the public to preview the Ghost 17 before its official launch in early June. In addition, to celebrate the event, an exclusive version of the Ghost 17 was created with custom laces, reserved for the staff and not intended for the sale: a concrete symbol of the partnership and the direct commitment of the brand in the event. “The Giro d’Italia is a symbol of collective passion for sport, resilience and beauty in motion, which crosses Italy and unites people, territories and stories. It is an honor for us to support us with an event of this reach, which perfectly reflects the values of the Brooks world,” said Martina Fogagnolo, marketing manager of Brooks Running Italia.
La Gazzetta dello Sport
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